Seair Seaplanes today announced a new sustainability partnership with veritree, the
platform powering verified nature restoration, to support kelp restoration along British Columbia’s
coastline. The initiative focuses on rebuilding kelp forests that help strengthen marine ecosystems,
improve coastal resilience, and support the long-term health of the communities and waters Seair flies
over every day.
Kelp forests are among the most productive ecosystems on the planet, yet many are in decline. Restoring
kelp helps:
• Support biodiversity by creating habitat for fish, shellfish, and marine species
• Build climate resilience by reducing coastal erosion and improving water quality
• Engage local indigenous communities to plant and protect kelp sites, which hold great cultural
and ecological significance.
Through this partnership, veritree will lead project design, site selection, kelp propagation, scientific
monitoring, and transparent reporting through its technology platform. Seair will help amplify the
initiative, support access to remote coastal areas, engage the community, and contribute funding
through a customer-supported model where a small $0.15 fee is added to each ticket, and matched by
Seair.
“This partnership allows us to give back to the waters that sustain our business and our communities,”
said Jared Williams, President of Seair Seaplanes. “Because we operate over coastal waters every day, we
see both the beauty and the vulnerability of these ecosystems. Working with veritree gives us a
transparent, measurable way to support kelp restoration close to home, and invite our guests to be part
of it.”
“Kelp forests play a critical role in the health and resilience of our coastlines, yet they’re one of the most
overlooked ecosystems in restoration,” said Derrick Emsley, CEO and co-founder of veritree. “By
partnering with Seair Seaplanes, we’re directing funding and attention to kelp restoration right here in
B.C., using technology and verified reporting to ensure this work delivers real, measurable outcomes. It’s
a strong example of how local businesses can support the ecosystems they depend on and invite their
communities to be part of meaningful, verified action.”
Seair will share project updates and ways to get involved over time, including opportunities for
community-led volunteer and monitoring days in partnership with veritree. Guests can learn more about
the collaboration and the Sunshine Coast kelp restoration work at Seair’s website here.
About veritree
veritree is powering the global restorative economy. Its platform brings trust, traceability, and impact
to nature-based solutions. Having reached over 177 million trees pledged, it connects forward-thinking
companies with verified action. From mangroves and kelp to wildfire reforestation, veritree helps
organizations move from intention to measurable environmental and social outcomes.
Learn more at veritree.com.
About Seair Seaplanes
Founded in 1982, Seair Seaplanes is a British Columbia–based seaplane operator and the world’s largest
operator of Cessna Caravan floatplanes. Seair offers scheduled flights, scenic tours, and private charters
connecting coastal destinations including Victoria, Nanaimo, and the Southern Gulf Islands, with
operations from Richmond’s YVR South Terminal and Downtown Vancouver.
Known for its safe, reliable service and West Coast hospitality, Seair is proud of its deep roots in BC’s
coastal communities and its commitment to connecting people and places while giving back to the
coastal environment it serves.
For additional information on this exciting new initiative, or to arrange an interview, please contact:
Media Contact:
Lauren Wilkinson
Sales & Marketing Manager, Seair Seaplanes
lauren@seairseaplanes.com